Verhovayak Lapja, 1937. január-június (20. évfolyam, 1-26. szám)
1937-01-09 / 2. szám
PAGE 8 FEBRUARY 27, 1937 Verhovayakjhpja, LUXURY PLANE RETURNS TO FLORIDA BASE After a 15,000-mile circuit of South America, including a flight over the Andes Mountains, William K. Vanderbilt (inset) .millionaire railroad executive, brings his $170,000 private flying boat to its moorings off his Winter home at Miami, Florida. SOCIAL SECURITY A majority of those who will benefit by the Social Security Act will not receive an adequate income at age 65 'to make them entirely independent. That income must be supplemented in some way to guarantee independence in old age. There are those who believe that the Social Security Act is the last word in old age security. It is only a beginning. Something must be added to it, and most people are aware of this. For that reason it is not probable that if. will retard the sale of life insurance. In a sense, the Social Security Act might be likened to our grade and high schools in our educational system. No one will say that because we have these, few people will go to the collages and univesities. On the contrary, it must be agreed that our public school system acts as an incentive and a challenge to obtain an education beyond that which it provides. Similarly a minimum of security is provided by the Social Security Act and it is left entirely up to the individual to raise his standard ONLY A DIME Incidental daily expenses —the small change that goes for tips, carfare, and cigarettes—would not make much difference to a prospect if they were to be increased by a dime a day, but that dime might mean a tremendous difference to his widow. By quoting the amount of income that 10 cents a day on an annual basis can be made to provide on an annual basis through life insurance, Bankers Life Onward says that a salesman should be able to prove that such dimes would be well spent. to whatever level he chooses. How else can this be done with any degree of certainty except through life insurance, which is the only method that takes into consideration the possibility of not living long enough to carry out any other plan. Policies which provide income in old age have longbeen favorites. The Social Security Act has helped to make America still more “old-age-income” conscious. YOUNG FIELD MEN MAY BENEFIT BY CALLING ON OLDER MAN People are imitative. They will practice unwise methods in imitaiton; but they will also follow the example of wise leaders whom they respect—when such example is brought to their attention. WHEN “SHE BOILS OVER” Sudden drops in temperature these nights may cause a lot of grief, and pain as well, to the motorist. That frozen radiator is no joke, no matter how you look at it. Many a motorist goes about his business, consoled with the thought that he isf “tested” for 5 below zero only to suddenly find the old bus has frozen up. Sometimes he first learns of it when commences to steam and he starts to unscrew the cap to be met with a blast of steam in his face or scalded hands. Of course he may get the ! same effect when he has let I the radiator run practically dry. In any event it is not doing his car any good and may prove a painful physical experience for himself. It is just another one of those preventable hazards. i You never hear of a station- I ery or railroad engineer per] mitting the boiler to his engine to run dry. Ple’d be fired if he did, and jeered by his associates. It is just another case of think—and avoid that hazard. Many young men. (young in age and experience) have trouble in making a living in the life insurance business during their first year. — Omitting from the discussion such reasons as poor training lack of knowledge, etc., the reason usually can be found in their prospecting. The natural procedure, of course, is for young agents to call on men about their own age. These agents feel that men of their own age are easier to sell. But the trouble is that many young men do not have the buying power necessary to carry a good line of life insurance If they do buy, the premium is comparatively low and the commission proportionate. If a young man possesses a pleasing personality, and knows his business, he frequently receives a better reception from older men than from those about his own age. The reason is that the younger men treat him as an equal. The - older man takes a paternal interest in him. Perhaps this older business man has a son who is just starting out in the business world—or soon will be. Perhaps he has a nephew. Or perhaps one of his business friends has a son. In his mind, the older man is comparing the young agent with the young man in whom he is interested. He would want his son or young friend to get a good reception and some encouragement. Therefore he takes pains to be courteous to the young agent. If the young agent can sell this older man and do a good job of planning his insurance estate then the man will give him reference to other men whose insurance estates he can plan. Thus he has done far better financially and from a prestige standpoint, than by, selling several of his friends who might buy small, low SAY IT IN MUSIC! The first practical typewriter designed to write musical composition. It was perfected by Gustav Rundstatler, has 44 keys, and by delicate spacing controls, a musician can write a musical score as easily as a letter. THE CLEAN-UP FUND premium policies.Insurance Selling.) (Life 330,000 MEN FAILED TO PASSWAITED TOO LONG “It’s a lucky day for you I and your fafnily when you 1 sit down to give serious I consideration to life insur. ance—if you’re still in shape ! to pass the necessary physical examination,” says Mu! tual Life Points. “Last year 330,000 men gave such consideration to life insurance protection and failed to pass., They were rejected. They’d waited too long. It had probably never occurred to them that there is just a single moment—no one can say just when it will How many buyers of life | insurance have realized the necessity for a CLEAN-UP fund based upon specific facts? Read over the following list and then analyze your position. If your wife should become a widow, could she then— 1— Pay your doctor, hospital and funeral bills? 2— Pay the accumulated current household bills? 3— Pay notes, loans and installment payments? 4— Pay the rent or the mortgage on your home? Statistics show that 3,800 Americans have but one day to live and that during 1936, 1,400,000 will die. In 1934, life insurance companies paid over 80,000 first year death claims. These 80,000 acted just in the nick of time. We «are gradually emerging from years that have drawn heavily <>n individual reserves. Many people are heavily in debt; assets are mortgaged and even those who are not thus afflicted have been brought to a realization of the possibility of leaving their families a heritage of debts. When a man feels the bufden of debt on himself, he should realize what it would mean to pass this burden on to his widow, along be—when a man changes from a good life insurance risk into a poor one that companies will not accept. “They doubtless thought they could wait and take life insurance when they wanted it. You have to take life insurance when you can g\et it. N on can buy almost anything else in the world when you want it, if you have the necessary shekels; but not life insurance* protection. If you want to protect yourself and your family, do it while you can.” with the other expenses his death might -bring to her. We are trying here to bring the future to you and make you take a look at it. A man may provide a lump sum death payment, a monthly income for his widow and provision for the education of his children* BUT, if he fails to provide a sufficient CLEAN-UP fund, his whole program fails. The family must have a clean start, otherwise the whole income program is thrown out of kilter. The CLEANUP program, above outlined is the very foundation upon which every insurance program should and must be built. — (R. M. Norington, in The National Gleaner Forum.) AVERAGE PERSON IS UNDERINSURED In spite of the impressive total figures published, the fact is that the average person is still greatly underinsured in respect to his family needs. The average policyholder has a total coverage of only $1,600, and the average size of the 120,000,000 policies, aggregating one hundred thousand million dollars of insurance, is but $825. In the past, insurance agents used bad selling psychology in making it seem too easy to acquire a policy. The truth is, that life insurance has a scarcity value, and is available only to the select group consisting of those who are physically and morally eligible. In recent years, agents have discovered that the withdrawal of old privileges and rates has acted as a spur toward insurance buying.
