Csaplár Ferenc szerk.: Lajos Kassák / The Advertisement and Modern Typography (1999)

Ferenc Csaplár: Kassák the Book and Advertisement Artist

The Poster and New Painting / 5 "Beautiful" and "Ugly" Books / 7 Of Books

/9 The Advertisement / 10 On the Road to Elementary Typography / 11 The Advertisement and Modern Typography / 13 Comments on the Promotional Campaign of Hungarian Week / 15 The Street and the Advertisement / 17 The Photomontage / 19 The Art of Book Design and Advertising: An Exhibition / 21 Advertising and Art / 23 Comments on a Poster Exhibition / 23 Haystack / 24 Colours plates / 25 Ferenc Csaplár, Kassák the Book and Advertisement Artist / 65 CONTENTS