Itt-Ott, 1984 (17. évfolyam, 1-3. szám)
1984 / 2. szám
It costs $21. a year for a subscription. On the newstands, it costs $3. 30 an issue. It was started with a flourish several years ago by Jeno of the Jeno Pizza Company. There were free offers to subscribers — a chance to win color TV sets, free trips to Italy, and other prizes. It is a general interest magazine directed toward persons of Italian American background, who — according to the recent U.S. census number 12.2 million. From the price of it, it looks like the publishers are trying to run the magazine like a business — to make it profitable. It is well written and meets high journalistic standards. It should attract readership of second generation and third generation Italian Americans. But how successful it is — to the publishers — I don't know. Pol-Am — a Polish American publication, comes out monthly from Buffalo, New York, and costs only $6. a year. It is directed toward the Polish-American audience — which the recent U. S. census says is 8.2 million Americans. I don't have an issue with me — but its "basic look" is like a newspaper tabloid. It is well written, contains many advertisements, and says that it has been published for over 70 years. How many years of that has been in English, I don't know. At $6. a year, the "price is right" for anyone interested. At that price, I'm sure there is a large measure of the labor or love invested in it, by the publishers. There is a need for a similar publication in English for Wie American Hungarian audience. At the present time, the 8th Tribe is the only such publication that attempts to address this need. In recent months, there had been a tremendous improvement in the content of the 8th Tribe. The quality of the journalism in the magazine has improved. There are better articles. Grammatical errors and mis-spelled words are less common. It is more attractive to an American audience. This has been done with the help of Paul Pulitzer of New Jersey, who is an American Hungarian and has a public relations and journalism background. The magazine deserves your support as a subscriber. A general interest publication of this type helps all American-Hungarian interest groups — churches, businesses, university programs, schools, and so on. When it comes to the cultural retention of the Hungarian experience in North America, there are two important questions: Does anybody care? Does anybody know? With a well-written general interest American-Hungarian monthly publication the people who care will know. They will know about what is being done in New Jersey, in Michigan, in California, in Columbus, Ohio and elsewhere. What can you do ? First, you can be a subscriber. Second, you can contribute articles about happenings in your geographic area, so that others may know what is being done. Third, you can contribute articles about Hungary and Hungarians, past and present. There is a need for publications in Hungarian. There is a need for at least one general interest publication in English, providing the North American Perspective. We don't have to be isolated. Others can benefit from our experiences — our successes, our failures, our aspirations — by linking together through a publication that reaches a wide audience — in English. A Nyolcadik Törzs évi előfizetése $15. Megrendelhető a következő címen: Bethlen Press, Inc. P.O.Box 637 Ligonier, PA 15658 46
