Verhovayak Lapja, 1949 (32. évfolyam, 1-12. szám)
1949 / Verhovay Journal
September 21, 1949 Verhovay Journal “MY COUNTRY . . .!” Mr. Louis Toth, the well-known tailor, returned from the old country where he had been visiting for about three months. He claims he was so glad to return to America, that when he stepped on U.S. soil, — he fell on his knees and kissed the ground. TESTIMONIAL DINNER Mr. John Bosway was elected chairman of the Joseph Szalay banquet which will be held on Sunday, September 25th, at 1 p.m., at the Verhovay Hall. Tickets are available at $1.50 per person and the usual Hungarian meal will be served. The (Continued from page 6) resulting in a lot of goodwill, but if no effort is made to make use of that goodwill, in other words, if no effort is made to get those new members whose interest for the Association may have been aroused by the event, the advertising value of the affair has been cancelled. And, with a few exceptions, this is exactly what is happening with discouraging persistency all over the Verhovay field. The Highlighter refers to the policy that the Securing of new members is the business of the organizer, or manager, alone. This is true only to a certain extent. As members of a fraternal society, all of us are supposed to help the organizers and managers in their job of enlarging the membership. The simplest way of helping a manager is to furnish him the names and addresses of those of our personal acquaintances who appeared to be favorably impressed by the branch-affairs they attended. Assisting the managsr in contacting these prospects by introducing him to -them at their homes, is particularly helpful. Actually, this is the idea behind the so-called sports allotments. The bowling teams would like to get some sort of financial assistance from the Association. Well and good. By helping the manager in the manner suggested they may obtain the desired assistance. The manager, in turn, will immensely appreciate the bowlers’ help, because he has to meet a production quota for which his own ■personal sphere of acquaintance may not yield sufficient prospects. Every member has a great number of acquaintances, neighbours and friends with many of whom the manager is not acquainted at all. By helping the manager to establish new contacts, the bowlers extend his sphere of influence within which he may hope to get many more new members than if he would have to search for prospects entirely on his own. The sports allotment is understood to be a reward for help rendered a manager, district manager, or organizer, in making new contacts from which he succeeded in securing a certain number of new members. If the' non-members attending a successful affair of the Association and, thereby, exposed to the advertising appeal of such undertakings, are not subsequently contacted with a view to inducing them to join the Association, the advertising value of the affair is lost. Those who attended Committee of One Hundred assure everybody of a good time. This is a testimonial dinner honoring Joseph Szalay upon his excellent work for the Verhovay Fraternal Insurance Association. Everybody will be welcome. Mr. Bert Szilagyi was elected secretary and Mr. Joseph M. Toth treasurer of the affair. AT STOFCHO’S FARM Bert Stofcho’s farm in Northfield, Ohio, seems to be the halfway mark between Akron and Cleveland. People from both cities often visit the Stofcho’s. Frank J. Pokorny and his radio troupe stopped there on their way to Cleveland. And the St. John’s the affair may have had a pleasant time, a lot of goodwill may result, but the Association as such will 'not have benefited from the publicity. If a store advertises a special sale for a certain date, and the owner and his clerks take a vacation on that day, the customers will be met by locked doors and the money invested in the advertisement will be a total loss. They must be there, right on the spot, when the customer is ready to buy. Once goodwill has been created by the advertising appeal of an affair, it has to be followed up with vigor. Advertising and follow-up are two interlocking phases of one process for every insurance organization. Therefore, we can’t claim too much credit for advertising if its essential second phase, the follow-up, has been completely disregarded. In view of the fact that the sports allotment is a gift, it should be worth some little effort to the sportsmen and sportswomen of the Verhovay. To obtain the allotment, the bowlers are not required to go out of their way in searching for prospects, nor to sell insurance. That will be taken care of by the ambitious manager or district manager. All they are asked to do, is to help the manager get acquainted with such friends of the bowlers whose interest in the Verhovay has been aroused by the social program, sports activities or similar endeavours of the branch, or the Association as a whole. Some managers, outstanding producers, succeed in meeting the requirements in membership increase without any help from their bowlers. That’s fine. The bowlers in such branches, however, should realize that they are benefiting from the manager’s personal achievements toward which they have made very little, if any, contribution. The real contribution to the advancement of the Association is to help the Manager in the important task of following-up whatever advertising appeals have been provided fgr. And that’s the contribution that earns the sports allotment for a bowling team. This is the basic theory behind the policy now in effect. Whatever changes the Board of Directors may effect in the policy governing sports allotments, tiíé basic principle still will remain that bowlers are supposed to make some definite contribution to the increasing of the membership in cooperation with their managers. Sports Club of Cleveland, 0., held a basket picnic and Speck Fry at this place on August 8th. “• Several members of the Verhovay belong to this outfit. Among these were Mr. and Mrs. Kalman Karnya, with their three lovely children, RifaT’ Ronnie and Patricia; Paul Bolesic and his wife (who makes good city chicken,) Mr. and Mrs. Bert Luscik, Mr. and Mrs. Joseph Nagy, Mr. and Mrs. A1 Boros, and their two children, Mr. and Mrs. Ted Pavlish and their six children, Mr. Joseph Povec, Mr. Steve Povec, Mr. Henry Knautz, Mr. and Mrs. A1 Kepes, Mr. and Mrs. Louis Toth, and Mrs. Bert Stofcho with her gracious daughter, Caroline. Don’t forget, I was there, too, dodging the million and one flies. 1950 TOURNAMENT . . .? We met Dr. Andrew Kovács Verhovay director at a meeting at Verhovay Hall and he intimated that, if the plans will be approved by the Board of Directors, Youngstown, Ohio, may be selected as the 1950 Tournament City. If so, the Tournament would be held at the Champion Recreation on Champion St., and the Hotel Pick-Ohio would serve as headquarters of the event to be held probably on May 28 and 29th. Anticipating the approval of the Board of Directors, we must congratulate the Tournament Committee upon their excellent choice. In ouv opinion, Youngstown is centrally located, well served by three or four railroads (Mr. Bartko of Youngstown should verify this) and the Greyhound bus terminal on Federal Street. There are plenty of churches, points of interest, night clubs, parks, etc. Dr. Kovács also indicated that Gypsy and American music are on the agenda and that a buffet dinner would be served instead of a banquet, which will be fine. Personally, I never liked to sweat through a banquet. At a buffet dinner one can move around from American to Hungarian music. I bet, if the Board approves the plans, Director Turner of Youngstown will be pleased. We spoke about the tournament with him in Detroit and he said that he would like to have the Tournament in Youngstown, in 1950. So, — hoping the Board will O.K. the project, we congratulate Mr. Turner upon landing this great Verhovay event. SPORTS' CLUB HAS HOT MEETING What a night for a meeting! It was 98, but the meeting was held, proving that the Verhovay Sports Club can take it. New member Miss' Ella Moses was voted in ... no negative votes . . . nobody would vote against a pretty gal, anyhow. Mr. Sigmund Kadar doriáted two ledgers to our Sports Club and we thank him for the favor. BALLOON DANCE, OCT. 16 The Ladies’ Committee announced that Ernie Benedict and his Pokateers from Radio Station WGAR were selected to play at our Balloon Dance to be héld on Sunday, October 16th, at the Verhovay Hall, 8637 Buckeye Road. Admission will be 75 cents. Prizes to be awarded include 1.) a Westinghouse Armchair Radio Combination, 2.) Royal Vacuum Cleaner, 3.) Everhot Roaster and stand, 4.) Bowling ball and bag, 5.) True temper rod and Langley reel, 6.) Child’s play table, also three Samson pop-up toasters and two Miracle Hand electric mixers. The gals are really working hard on this dance and they are going to show the men that a dance will be twice as successful if run by the ladies. The men are cooperating one hundred per cent. So don’t forget PAGE 7 the Verhovay Sports Club Balloon Dance on Sunday, October 16th. The Verhovay Sports Club of Cleveland should adopt the slogan of the three musketeers: “All for one and one for all!” TITBITS . . . We are open for match games, with ladies’ or men’s teams, or both, if possible . . . Mr. and Mrs. Bela Balogh are getting ready for the bowling season... Bert Luscik, our Verhovay Gold pro., is dickering with a local university. Why? Because he wants to honor the school with his presence next semester, through the G.I.- educational training plan. Joseph Barry connected himself with the Holland Furnace Co., of Cleveland, as a sales engineer, and judging from the reports he is doing a good job. Judge Louis Petrash has a namesake running for Council in Cleveland. His first name is Julius. The Petrash name is popular in our City and should help him a lot.' The Branch 366 wiener roast was a huge success. We heard they had a song-fest and sang all the numbers except “I wonder what became of Sally . . .” Yep, we wonder, too. And Mrs. Sigmond Kadar is helping out the prize committee as a salesman . . . TOURNEY PRIZES, SOUVENIRS Getting back to the Annual Bowling Tournament, the prize list of the 1949 tourney was fine, but we would like to propose a change in so far as to increasing the number of prizes for the 5-Man Team Event from onefourth to one-third of the total of entries in order that more 5-Man teams may appear on the prize list. Personally, I would rather see five or six more people satisfied as a group than as many individuals or doubles. Even if the increasing of the number of prizes in the Fiveman event would involve a reduction of the number of prizes awarded in the Individual and Two-Man events, I think the change would be advantageous. I would like to ask the Tournament Committee to take this under consideration. I also feel that each and every bowler should receive a souvenir, or keepsake, of each tournament. When it was held in Pittsburgh, we received some tokens, in Cleveland we had the attractive badges, etc. It would be very nice if each of the participants of the 1950 Tournament would receive a token, with an inscription like “Verhovay National Tournament, 1950, Youngstown, O.” Yep, I am a collector of souvenirs and I have something to show for each and every Tournament, from the first to the last. Before closing, I’d like to make a final suggestion. If Youngstown will be approved . by the Board of Directors as the site of the 1950 Tournament, how about something extra special to connect this event with the late Frank Brogley. This will be the first time that a Verhovay Tournament will be held in his hometown. Something special, in addition to the coveted Frank Brogley Memorial Trophies, would go a long way to remind all bowlers of his great contributions to Verhovay’s sports program. Ex-Animo, JOS. J. HORVATH c/o Verhovay Home 8637 Buckeye Rd., Cleveland 4, Ohio. BLESSED IN TWO WAYS Blessed is the man who is too busy to worry in the daytime, and too tired to lie awake at night. SPORTS ALLOTMENTS
