Verhovayak Lapja, 1937. július-december (20. évfolyam, 27-53. szám)

1937-07-29 / 31. szám

July 29, 1937 PAGE 11 NEWS REPORTER Branch 366. What happened to the committee that was suppos­ed to plan our summer out­ings, hikes, etc.? I think everybody is waiting for our next outing. The mem­bers claim they had a very good time at the last one. When do we go again, Miss Toth ? * When the news that two of our officers were resign­ing was announced, two members took it very badly. At the time the new officers were taking their oaths, the members walked out. Was that a nice thing to do, boys, or can’t you take it? * Two of our girls seem to be very happy lately. We wonder what the cause might be. One of them was called to the telephone at our last meeting, and upon asking who was calling, one mem­ber called out a name. Boy, did she run to answer the phone, but it wasn’t whom she thought it w'ould be! NOTICE MEMBERS OF BR. 356, DETROIT, MICHIGAN 1 1 —= VfrhovayJournal= MORGANTOWN, W. VA. Branch 333 The members of Branch 333 of Morgantown, W. Va., held a Surprise Party in hon­or of Mr. Michael Deri. Mr. Deri is one. of the group travelling to Europe, having left on July 22nd. , There were twenty mem­bers present at the party. Refreshments were provid­ed by the host, who is also the Secretary of the Branch, Joseph Danish, Jr., assisted by Alex. Varadi, President of the Branch. The good wishes of the Branch were expressed to Mr. Deri, for a very pleasant voyage. Joseph Danish, Jr., Sec. Alex. Varadi, Pres. For your convenience in the payment of your monthly dues an<^ to take care of any matter which you may have, I have arranged to have office hours at the VERHOVAY HOME, 835 S. West End Avenue, every WEDNESDAY and FRIDAY evening begining at 7 o’clock. Please avail yourself of this opportunity to pay your dues as well as transact any other business you may have in mind. R. J. PHILLIPS, Secretary-Treasurer SOME VALUABLE TIPS Just give her a shake! A farmer gave the new man an alarm clock, and told him that he was expect­­to get up at four o’clock each morning. The first morning the alarm failed to ring, and the new man vvas nearly' an hour late in rising. “Why didn’t you get up at four o’clock, as I told you? — the farmer asked him. “The alarm didn’t ring,” — the new' man riplied. “ I meant to tell you about that,” — the farmer told him, — “Sometimes it gets stuck, and won’t ring, — but you’ve got to shake it a bit and she’ll ring all right. — Now if she don’t ring by five past four tomorrow mornin’ — just give her a shake!” . A very successful life in­surance executive who had been a fine personal produc­er for a number of years made this statement: “If I were going back into the field again, there are certain things I am sure I would do. The reason I am sure is be­cause I have been associated with successful producers all my life and I know what they do. 1. — My advice is that no man, unless he is wealthy, can afford to dress shabbily. 2. — I would follow some definite mailing plan. 3. — I would try desper­ately to acquire 5,000 age changes as quickly as pos­sible. And 5,000 wedding anniversaries, because I know that one-third of all life insurance is sold at the age change time. 4. — Lwouid be sure to ex­tend my circle around each policyholder. 5. — I would be at least a modest joiner of organiza­tions which would bring me into contact with new people. In fact, I would be active in the Salvation Army if I couldn’t afford to belong to anything else. THE EDITOR Who weeps with you when you are sad, and laughs w'hen you are glad, and smiles wdth you when you are mad — the editor. Who has to be both kind and wise and never “hardly ever” lies, and when he does creates surprise — the editor. Who owms a heart as well as cheek, possessed of a spir­it proud but meek, and lives on forty cents a week — the editor. — (Exchange). How Inconvenient Father: — Quick, doctor, the baUy’s just swallowed my fountain pen! Doctor: — I’ll be right over. What are you doing now? Father: — I’m using a pencil. 6. — I would compile a very large list of names of the sons and daughters of my policyholders and clien­tele w ho will some day reach an insurance age. 7. — I would ruthlessly eliminate suspects taking up my time. I would make it a point to make from two to three evening appointments. And certainly I would not overlook the value of lun­cheon engagements. 8. — I would read some good article every day on my business, and I would read some worth while maferiaj in other periodicals. 9. — I would try to remem­ber that I am grown up — that there is no Santa Claus. 10. — I would remember that the mark of a civilized person is foresight and pre­paration for the future. This would help me to be pretty hardboiled in closing and business-like in my own af­fairs.” — (N. W. National N ews.) Enjoy Unrivaled Whisky Richness at Unexpected Price for Such Quality THE FORMULA NEVER CHANGED CHEAPENED IN 66 YEARS 90 PROOF cfiK em iuckij KENTUCKY BOURBON WHISKY BROWN-FORMAN DÍA7COMPANY At Louisville in Kentucky KING WHY USE NEWSPAPER ADVERTISING? 1 homas F. Barnhart, advertising specialist and asso­ciate professor of journalism at the University of Minne­sota gives twelve pertinent reasons. They are: 1. ) Newspaper reading is a universal hahit. News­paper advertising, therefore, reaches virtually all who read and buy. / 2. ) A newspaper advertisemnt can always be seen by the reader. 3. ) 'The newspaper advertisement, as part of the com­plete paper goes into the home as a welcome guest. 4. ) The newspaper advertisement can have as much news value and reader interest as the news item. 5. ) Fhe amount of text used in newspaper advertise­ments is dependent only upon the size of the space. 6. ) Newspaper advertising is quickly controlled. 7. ) Newspaper advertising is a buyer’s guide. 8. ) Newspaper advertisement may be adjusted to dif­ferent conditions. 9. ) Newspaper advertising enables manufacturers and dealers to state w'here their products may be bought. 10. ) Newspaper advertising is inexpensive. Merchants have learned that it covers more families, for less money than any other form of advertising. 11. ) Nearly all of newspaper’s circulation is concen­trated in, its own market. 12. ) Newspaper advertising reduces selling cost be­cause it entails no w'aste in circulation. This helps reduce costs for the consumer. (NEVYSDOM) Builder or Wrecker? “I watched them tearing a build­ing down, A gang of men in a busy town; With a ho heave ho and a lusty yell They swung a beam and a side wall fell. I asked the foreman are these men skilled, And the men you’d hire if you had to build? He gave a laugh and said ‘No indeed, Just common labor is all I need. I can easily wreck in a day or two What builders have taken a year to do.’ And I thought to myself as I went my way, S Which of these roles have tried to play? Am I a builder who works with care, Measuring life by the rule am) square? Am I shaping my deeds to a well­­made plan, Patiently doing the best 1 can? Or am 1 a wrecker who walks the town, Content with the labor of tearing down.” — (Selected) *Vl. r-\„

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