Fehér György szerk.: A Magyar Mezőgazdasági Múzeum Közleményei 1995-1997 (Budapest, 1998)

KOVÁCS JUDIT: Kik látogatják a Magyar Mezőgazdasági Múzeumot? (Egy kérdőíves felmérés eredményei, tapasztalatai)

Who are visitors to the Museum of Hungarian Agriculture? Issues of and lessons from a public opinion poll J. KOVÁCS The poll started in March 1996 and came to an end on 31st December. During this period 2,500 questionaries were distributed among visitors and 504 of this number returned. Factors investigated in the course of the poll were: - distribution of visitors (by sex, age, school attendance, profession, place of residence); - visiting habits and ideas conceived of the muséum (Where have you heard of the museum? Have you ever been here before? Form of organization of your former visit(s). How much time have you spent here? Have you bought anything in the museum shop? What kind of tasks should the Museum of Agriculture fulfil? etc.) - efficiency of the exhibitions (What circumstances would you prefer while visiting the museum? What do you think of the museum information system? What do you find wanting in the museum? What do you think of the way of displaying the exhibits? etc.) - questions about the visitors' demands and their opinion of the services rendered (What kind of temporary exhibitions would you willingly see? What value do you set on the level of our services? Were you given the necessary assistance in the orientation? What did you like most? What did not you like? etc.) Based on the results of the survey the question in the title can be briefly aswered as follows: Major part of the visitors were between 20-39 years of age (46.4%), women (58.4%), graduated from an institution of higher education (34.7%), intellectual workers in the field of the humanities (18%) or other brain-workers (17.5%), living in Budapest (38.3%). Also, outstandingly high was the percentage of schoolchildren and those declaring themselves student (35.8%). Naturally, the picture is much more complex. A part of the results were examined in various connexions, confered to socio-economic indices. Positive answers to some of the questions were combined to compute an index of approval.